In this article, you will learn how to grow your TikTok followers and some tips and tricks to make your content exciting and fun. You will learn how to build a strong base on TikTok. The pandemic has affected almost every person worldwide, and it is the best time to boost your skills and sharpen your strategies to enhance your TikTok followers.
1. Optimize your account and target an audience
The first step to growing your TikTok page is knowing your audience. The content on TikTok always targets and attracts people of a particular age group. You must also keep in mind that you can make everyone happy. You should not lose hope when a group of people does not appreciate your content. It is crucial to create content that caters to the unique needs of your targeted audience.
If you target young kids between the age of 13-16, you must optimize your content likewise. You must focus on creating more funny and engaging videos. If your target audience is between f 32-40, you must go for more informative content specializing in educating people of facts and some remedial hacks.
An excellent example of this is the TikTok page of BrightSide, and they have informative content that teaches people about day-to-day life hacks.
2. Use your platform to educate people
Suppose you want to create educational videos and create knowledgeable videos. In that case, TikTok is the perfect platform for you to challenge yourself and separate your videos into fragments and post them on TikTok.
Brian Fanzo is an excellent example who blew up on TikTok for his educational content.
TikTok also has a premium or pro version of it for creators to make better content and keep a check on their engagements.
3. The power of Trend
You can increase your engagements by merely hopping on the trend. TikTok has set a record of having great dancing and aesthetic trends. You can set your trends by using as many #hashtags as possible.
You can even search for what’s in the trend by using #hashtags and recreate what’s in the movement in your way. If your followers love the song which is in trend, you can use the same song to create your video for showcasing a brand and create a fun and engaging video.
You can be a trend-setter by putting your imagination into your videos, which can turn out to be the most liked video on TikTok. All you need to do is be creative and have fun. If you are patient and trust the process, you will earn respect and appreciation you deserve.
4. Create your challenges
While you engage yourself with the trends on TikTok, you must always push yourself and try to create your challenges. This generation is very much into TikTok trends and challenges, and many celebrities and public figures accept these challenges and try them at home. Due to the restrictions that were put by the government and the particular reason due to the circumstance was the Covid-19 pandemic. And because of which all of us were stuck in our homes with no-where to go, during this time many people came up with challenges like the ‘Bottle flip challenge,’ ‘chipotle challenge.’
Celebrities like Justin Bieber and Ariana Grande collab for their song ‘Stuck with you’ and encouraged people to make a video on their music with the people they are stuck with and post it on TikTok Gram using a particular hashtag, #stuckwithyou.
5. Use Hashtags as much as you can
This is another fantastic technique for your business to grow and reach out to more people for your post. Many social media influencers who have switched to TikTok use as many hashtags as possible to promote their sponsors and their content.
The best way to increase your followers is to create good content and then use familiar and relatable hashtag combinations. Make sure you use smart business-orientated hashtags. For instance, if your post is about fashion trends, you can use hashtags like #chic, #settingtrends, #fashiongoals, etc. Also, make sure you use the mandatory hashtags, like the signature of the brand.
6. Be consistent and post at a peak time
The best strategy to increase your followers within less time is to know when your audience is active and to post at the exact time when the maximum number of people are online. You can use analytics in pro-accounts to know when your audience is online.
The pro-account uses the UTC zone statistics, the universal time, targeting the active audience in your time-zome.
You can analyze yourself by using other social networking apps like Instagram and Facebook. You can notice when most people are posting and commenting on your posts, and then you can upload your video on TikTok accordingly.
7. Promote your content on other social media apps
TikTok is an app that allows you to share your content directly on other apps like Instagram, Facebook, Pinterest, etc. You can strategize and promote your TikTok video on that platform where you already have a good count of followers.
When you share a video on TikTok, it is automatically saved on your device, allowing you to share it with your friends and family who might not follow you on TikTok. You can use this strategy to share creative Instagram stories, and you can also approach other influencers to share your videos. Those influencers who deal with various brands are the best to accost.
8. Engage with the content you enjoy on TikTok
When famous TikTok stars were interrogated with some questions, they mentioned that they make videos that they enjoy making without forcing too much on themselves. You must do what you love and what makes you happy.
If you love gaming and then you can make gaming content. Today’s youth love gaming content and are into good gaming skills and content. You can also look around and explore for something that inspires you. You can always get inspired by the latest trends and can hop-into them. You do not need lots of skills in order to gain followers on TikTok. If you love trendy dance-Tik Tok, you can simply put on a cute outfit and make the video in your way.
9. Avoid buying fake-followers
Fake followers is no more an option in 2021. Buying fake-followers won’t only affect your reputation but also make your content look fake. An inactive account with a huge fan following is not an authentic page, and people are not tricked anymore by such IDs.
People can now easily make-out if you have fake followers if your videos have very few likes and views compared to your followers. You need to build the trust of people and not trick them into following you.
Fake followers might even look authentic, but they won’t buy any of the products offered by you. People follow a person or a page because they like the content and the brands that provide excellent and reliable products.
To sum up, everything that has been stated so far, you must ensure that you do not panic and just have fun. Gaining followers is not a matter of a few seconds. It requires a lot of time and patience. You must relish the process, trust yourself and not lose hope.