Majestic SEO, or simply “Majestic,” is a Search engine optimization (SEO) tool that surveys the internet for links to your blog or website.

In an SEO world of content, authority, and architecture, Majestic presents a complete view of the authority by focusing on both the quality and quantity of backlinks. A link database is a map of the internet that tracks every website that links to your pages.

Majestic uses this information to share all kinds of insights to help your website perform well in the internet search positioning.

The database’s total size behind this software means it produces better results than most backlink checking tools, as you’ll find out in this Majestic SEO review.

The Majestic SEO company is based in the UK. They claim to have built the world’s most excellent “Link Intelligence” database.

Majestic provides extensive backlink information that can serve your organization in many ways.


Search engine optimization (SEO) tools generally have three categories: ad hoc keyword research, ongoing position monitoring, and crawling.

Majestic SEO is just like LinkResearchTools and DeepCrawl, falls into the last category, which is crawling. It’s exceptionally skilled at backlink tracking.

Backlink tracking can be essential, particularly to content marketers.

Since backlinks are incoming links from one site or page to another, the power of your website’s inbound backlink network is a crucial SEO driver.

Majestic SEO is often described as an all-in-one SEO tool. It is a versatile SEO tool like SEMrush, Moz Pro, Mango, and AhrefsTool.

First of all, let us describe what backlinks are?

A Chinese researcher, Robin Li, invented a method to rank sites in search engine results.

He created an algorithm named Rankdex for ranking results based on links.

These SEO algorithms count and evaluate links that point to a site to understand the site’s importance and, hence, rank it accordingly in search results.

Therefore, a site owner needs to have links that point to their site. From that perspective, these incoming links are known as backlinks.

What Is Majestic SEO?

Majestic SEO is an SEO software web-based tool that specializes in link analysis. Majestic is a web-based SEO tool. It is a powerful SEO tool that provides reliable and regularly updated data to analyze your websites’ performance and your competition.

It is the largest available, commercially backlink index. Also, the longest-running web-based SEO goes back to 2011.

It has a great feature to handle loads of backlink data you won’t find in other tools.

You can also use Majestic to quantify the number of backlinks for any given URL or domain. This platform is a perfect tool to search for keywords, sites, and the pages where they appear.

It is 100% focused on backlinks.

How does Majestic work?

  1. Sign up for a free or premium Majestic account. The free MAjestic account shows how the tool work.
  2. You can start using Majestic right away after logging in.
  3. Majestic is an SEO tool, and it does not need any installation.
  4. As Majestic is a web-based application, so you don’t need to install it.
  5. Then, verify the domain.
  6. After verified, link it to your Google Search Console account.
  7. The verified domain has many benefits, like giving it the right to add your data to this tool’s index.

If you want to know about verifying a domain, then there are two ways to do it:
Add a meta tag or small text file to your website.

The Majestic extension for web browsers provides instant backlink information right in your browser, which is similar to the toolbars of other SEO tools like Ahrefs, MozBar, and SEMrush, mostly about backlinks.

Some Pros for using Majestic:

  • It ranks in the top 1 million websites.
  • An extensive backlink index.
  • Possibly the most extensive crawler out of SEO tools (how they get all those backlinks!).
  • Metrics including Citation flow, visibility, trust Flow, and many more.
  • It contains the domain and backlink comparison tools.
  • SEO browser extensions for Chrome and Firefox.
  • Many reporting options.
  • API
  • It has its own “search engine” with direct ranking factors.

Majestic has some of the most impressive crawl statistics in the industry.

What Majestic does not have:

  • Traditional keyword metrics like keyword suggestions, monthly searches, and keyword difficulty.
  • Rank or position tracking.
  • On-page SEO audit or technical SEO suggestions.
  • Content tool.
  • Organic search traffic data.

Let’s explore the Majestic site in details

On-Site Explorer, you can see a list of topics on the website you just analyzed, including:

  • Citation Flow
  • Trust Flow
  • Topical Trust Flow
  • Referring Domains
  • Referring IP Addresses
  • External Backlinks
  • Crawled URLs
  • Indexed URLs
  • And more

Site Explorer page is designed to scan a site’s various menus, features and see key link metrics.

And from the dropdown menu, you can get detailed link data on a specific page.

Let’s move topic by topic

  • Topics Report:

    In “Topics report,” you will see what your website is all about.

    It has an exciting feature that determines your site’s topic based on where you get your backlinks from and not by your published content.

    Like, if your site is a marketing blog, then most of your backlinks come from sites like Development, Computers, Web Design, etc.

    This feature helps search engines to probably use the websites that link to you to figure out what your site is about and determine your influence on that topic.

    Let’s say that your site or blog is about beauty products. And you gain most of your links from other beauty products’ websites. So, for search engines, this confirms that your site is all about that topic, and you’re a respected authority in that particular niche.

    Out of all the reviews, this unique feature seems to have only in Majestic SEO.

  • Referring domains:

    Referring domains shows a list of domain related to your website. They are similar to any other back analysis tool. The results can be sorted by Citation Flow, Trust Flow, Top-level domain, and more.

    You can see the number of pages that link you by clicking on the linked number under “backs.”

    So, domain SEO is a standard feature of any link-building tool. But when you encounter some of the referring domain numbers, you’ll want explanations.

  • Majestic’s Backlinks Report:

    In this option, you’ll see a breakdown of a website’s backlink profile. You can order and filter the results in 100+ different ways, just like the referring domains report.

    Like, you look at deleted backlinks to get an idea of a site’s backlink history or order the list to only look at backlinks with low or high Trust Flow.

    And you can download all the data as an Excel spreadsheet or CSV, just like other SEO tools.

    Along with the Trust Flow and Majestic’s other exclusive flow metrics, they also report on the number of external links on each page linked to you. It is a unique and crucial feature because many users believe that a backlink on a page with at least five external links is better than 100+. After all, the page with 100+ external links will “leak” more PageRank.

    You can only see this feature in Majestic, and that is why it reviewed excellently.

  • Context Report:

    Context report is essentially an intense breakdown of each link in a site’s link profile. You can see a series of tags underneath the link itself.

    These tags tell you information about the links, like:

    • If the link is new/old,
    • Do follow,
    • Other external links on the page and many more
  • Link Density charts:

    In Link Density Charts, you can visualize where a link resides on a webpage.

  • New and Lost Links:

    “New and Lost Links” is a list of recent links that a website built and lost links.

  • Anchor Text Breakdown:

    An anchor text breakdown shows the most common anchor text users use while linking to a domain or specific page.

    It is a link-building tool (kind of).

    You can also use the giant word cloud. It makes terms that tend to show up most in a site’s anchor text profile and accessible report to see.

  • Pages Report:

    Pages reports are the pages on a website with the most backlinks. It’s an intelligent way to see which pages have the most backlinks, overall link authority, or referring domains.

    Different SEO sites define it by other names like in SEMrush; they call it “Indexed Pages,” in Ahrefs, it is called “Best by links.” But they all have the same function.

  • Related Sites

    As the name suggests, Majestic’s list of websites that are closely related to the one you’re analyzing.

  • Link Context:

    Link context gives you an entirely new way to audit and discover backlinks.
    You can browse, search, and filter a link to find out following information:

    • If the enclosing content is made up of images, text, or other backlinks.
    • Estimated page position: is it a header or in the footer on the page.
    • If it’s an editorial link or component of a directory.
    • Which other sites have a nearby link


    • Link context is a crucial and valuable factor for a website, and Majestic SEO quickly gets it.
    • Backlink history is also a significant key factor that Majestic SEO tracks.
    • You can create custom reports for your clients with this tool too.
    • In Majestic SEO, the Keyword checker and rank tracker is also a handy feature.


    Its API for big companies and developers sometimes doesn’t show the actual data.

Flow Metric Scores

Majestic SEO tool offers several ranking scores derived from analysis of its web map. These are:

  • Citation Flow
  • Trust Flow
  • Topical Trust Flow
  • Visibility Flow
  • Search Flow

The algorithms have resulted in ranking signals that you can use to create a full-text search index.
The most well-known metrics are Citation and Trust Flow.

  • Citation Flow:

    Citation Flow reflects the number of links to any given website and does not care about the link’s quality. Majestic produces Citation Flow scores at URL, domain, and subdomain levels.

    Citation Flow metric scores are used as a relative measure of competitors. A Citation Flow score of 15 is suitable for a restaurant, but not so much for a social media platform seeking popularity.

    While using Majestic, do not just rely on one metric, but instead, use various data points while evaluating Web Sites and Pages against each other.

    If links have only been obtained from quality sites, they might assume the resulting Trust and Citation Flow scores would be similar. And therefore, Citation Flow is often used in combination with Trust Flow.

  • Trust Flow:

    The Trust Flow Metric tells about how many links a website gets from seed sites and from links that have links from those seed sites.

    Trust Flow helps promotes quality content by representing your attempt to produce a ranking signal. The algorithms work because websites from a seed set of self-curated sites are likely to link to other self-curated quality content that backlinks in more quality content. Trust Flow scores result from modeling this process on the Majestic web map, ranking and rating billions of data points.

  • Topical Trust Flow:

    In Tropical Trust Flow, Majestic breaks down those websites from where you get links. If you want backlinks from reliable domains and also want links from related sites. Then this metric helps you figure out what types of websites are linking to you. The Topical Trust Flow Score result represents a significant leap of process complexity over the system used to calculate Trust Flow.

  • Visibility Flow:

    Visibility Flow is the latest score in the Majestic Flow Metric family. In Majestic Site Explorer, it is available within the Link Context report. Visibility Flow is a link-level score, unlike Citation and Trust Flow. The algorithms of Visibility Flow attempt to prioritize high-quality editorial backlinks over easier-to-get directory-style links.

    Visibility Flow processes are under active development, probably making it one of the more volatile Flow Metric scores.

Majestic’s features

Majestic comes with excellent features to interpret and access its backlinks database.

It continually adds various functionalities based on user requests.

Majestic crawls your website on demand to ensure its data is updated regarding your website.

Read to know more about its main features:

  • Backlinks profiles:

    The site Explorer is Majestic’s core functionality that shows a website’s entire backlinks profile based on proprietary data.

    Majestic has a straightforward visual representation of a backlinks profile using a qualitative dimension called Trust and Citation Flow quantitative metrics.

    These two metrics allow the sites’ backlinks to plot as their qualitative and quantitative points on a scale from 0 to 100. It is the instant view that makes Majestic a tool in the SEO space.

    According to the Majestic Trust and Citation Flow plot, the more dots and the higher up and the right they are placed, the stronger the backlinks profile.

    The backlinks info in the Site Explorer summary also incorporates several other data dimensions and filters:

    • Topics: site categories the links appear in
    • Most prominent links
    • Link context
    • Links divided into pages, domains, sub-domains, and IP addresses
    • Historical
    • Languages
    • evolution
    • Anchor text
  • Link context visualization and analysis:

    The addition of this feature has meant crawling and analyzing more data to provide information about each backlink’s surrounding elements as Majestic initially only crawled links. The Majestic link analyzer has been increased to give context to links.

    Majestic’s context analyzer feature gives the link environment for a backlink to visualize the entire page’s link structures and the surrounding anchor texts.

    Understanding the link context can help tool users get motivations for linking to a website to emphasize these when generating more backlinks.

  • Dashboards and reporting and exports:

    Majestic provides its users significant amounts of data.

    The visualization, data access, and reporting functionalities are essential for extracting value from the SEO tool.

    Majestic also provides a variety of other data management benefits beyond the Site Explorer summary site and pages like the context analysis page:

    • Synchronization with dashboard creation and Google Search Console.
    • Copying to the bucket (it is a repository for later handling).
    • Data extraction from any report.
    • Monitoring a specific target over time.
    • Powerful interface for generating advanced reports.
  • URL submission and site crawl:

    The Page view will show the pages it has found for your website, and its backlinks profile when analyzing a site with Majestic.

    If a page shows a crawl error, you can fix it, and then you can resubmit the URL to the Majestic backlink checker, which then recrawls and update those pages in its index.

    Majestic will crawl the web site’s pages to show link profile information when you verify a domain. You can submit URLs for a website for recrawl to update the backlinks data for changed pages.

  • Comparisons and discovery:

    Majestic’s Professional plan gives you access to site comparisons helpful in extracting and benchmarking backlinks opportunities. If your competitor site has a backlink, perhaps that site would link to your site as well.

    You can identify places to investigate by comparing sites for discovering backlinks opportunities your competitor sites are using.

  • Archaeology

    The updated information in Majestic is included in the Fresh index, which is updated every day but only stores limited history.

    You can use the Historic index if you want to look beyond a 100+ day time frame.

    It allows SEOs to review a more extended history for the site and do a study on the site’s archaeology to uncover things that could affect its ranking at that time.

    This function is essential for anyone involved in trading existing domains because it could provide information about potential search engine blacklisting domains that would significantly reduce their value.

    Suppose you find it odd that the two indexes are separate. In that case, Majestic explains this with the critical technical requirements and costs for maintaining the data indexes and tries to provide data both for historical and real-time views.

  • The Competition:

    The database =size of Majestic’s link connection sets it aside from alternative SEO tools like Serpstat, which is of similar price, making it apparent that Majestic will produce more accurate results when analyzing your site. Majestic also quickly knocks out more basic SEO tools like Yoast SEO and SEO Spider, which aren’t capable of producing detailed product insights.

Who should use the tool?

Most blog, site owners, analysts, and SEOs can earn benefits and insights using Majestic SEO.

Majestic provides comprehensive data access for advanced SEOs and link builders. It provides an instant summary view of any site’s backlinks profile and data via its API (application programming interface) to other tools providers and dashboards.

But there are these use cases for which the tool is ideal: the advanced, the snapshot, link-focused SEO, and the SEO tools or dashboard provider.

If you are a blogger, business, marketer, or SEOer who uses a lot of SEO, Majestic SEO is the tool.

The users who spend time every week or month doing SEO don’t need to use Majestic to get all the backlink profiles.

Also, the interface is unfriendly to some users, especially those outside the industry or small businesses.

These objects should best use tools like Ahrefs, Moz Pro, or SEMrush.

Similar to Majestic, Ahrefs can be a live backlink testing tool or even better in some cases.

At last, you do not need a professional SEO tool to know the backlink pointing to your webpage. Likewise, you can also use a free tool, Google Search Console.

Final Verdict

Majestic SEO is a backlink-intensive tool. Its backlink index is the most comprehensive data warehouse of all SEO tools.

It is a fantastic tool for website owners and developers of search ranking tools.
It gives you access to an enormous, vast database of internet page links. It makes it easy to compare the performance of specific URLs and actionable access metrics that could change the way you do digital marketing entirely.