Twitter is one of the most impactful social media platforms to ever come into existence. Hashtags are the strongest pillar of Twitter. Even though today all the platforms use Hashtags, they are most influential on Twitter only. Twitter has a trending section that is based on hashtags completely. The hashtags with the highest number of tweets in the last 24 hours automatically enter the trending section. People have used hashtags to voice their opinions and bring in revolutionary changes in the world.
You could use hashtags for several reasons. To voice your opinion, to grow your account, and promote your business. A hashtag is only impactful when lots of people use them. In such a case, a Twitter Hashtag Tracker comes in hand. Through this, you can easily track how well your hashtag is performing or any hashtag for that matter. Let’s see how a Twitter hashtag tracker can be used.
What is a Hashtag?
A hashtag is the most popular and important label used on social media. It exists in the form of a pound symbol “#” (pound) on your keyboard. Initially, it was known as an octothorpe. Millions of social media users worldwide regularly use it on their Twitter, Instagram, Facebook, etc. It’s the most loved and widely used symbol, especially by the Twitter community. Many users are not aware of who used hashtags on social platforms for the first time and what caused them to become so popular on social media platforms.
Using the pound symbol “#” hashtag for the first time on Twitter goes to Chris Messina. He was a social technology expert, and in August 2007, he posted the hashtag #barcamp on his Twitter handle @MrMessina, for the first time.
Using hashtags was to technically approach the users online in discussing certain issues and particular events. Hashtag accumulates entire social media content with that same hashtag; therefore, it is uncomplicated and easy to find posts and tweets on particular issues and topics. The easy approach to the entire world through the internet using hashtag made it the most popular and most implied symbol on Twitter and other social media platforms throughout.
Purpose of using hashtags
Hashtag gives you exposer to the entire world. It makes it easy and approachable for the users to connect to their followers and audiences and raise their voice on various issues on a large platform to discuss the issues of the same interest. It also helps create your brand image and reachable to the particular class, boosts your SEO, uses current style, mode, trends, theme, and issues for your benefits.
Used by:
Small businesses
Big brands
Influencers
Regular Twitter users
Basics of using hashtags:
Hashtags always begin with #and use any symbol, punctuation, or space that stops them from working doesn’t allow them to work.
Non-followers can only see the hashtagged content written by you if your account is public.
Please make sure you use simple and very small hashtags to make it more memorable.
Use applicable and unique, particular hashtags. Other social media users won’t prefer to search or go for uncertain or doubtful hashtags.
You should always use a limited number of hashtags to avoid it from becoming junk mail.
What are the benefits of using Twitter hashtags?
Hashtags play an important role in helping users reach beyond your network, increasing more ways to involve, and communicating with your followers.
Hashtags also help users on social media to find topics with a similar theme.
Hashtags are one of the best ways to expose your brand and advertise your product to many people worldwide.
With the help of hashtags, you can make your content reach the target audience you desire.
Hashtags help you to raise your voice for any social cause prevailing in society.
By creating your hashtag, your page becomes reachable by the users. An easy and simple hashtag will always be more memorable, so try to keep it easy and more relevant to your brand
How to Track your Hashtags on Twitter?
Various apps or websites can track Twitter Hashtags. You simply have to Google a Hashtag tracker and click on the website you think would do the best. They all have a similar procedure, and therefore using any tracker wouldn’t make a major difference.
Go to the website of your choice or use the app that you want.
Now you need to enter the hashtag you want to see statistics for and track completely. This can be done by entering the hashtag’s name and putting a # sign in front of it. Then you will be given a list of platforms on which the hashtag might be used, like Twitter, Instagram, and many more.
Choose the platform that you want to track the hashtag on, in this case, Twitter.
After applying these search filters, the tracker would start working its way through the platform to bring you the most accurate results.
There will be other options as well for you to tweak, such as the time. You can select past 24 hours or All-Time depending upon how further back you want to go back and know the history of the hashtag.
Now that you have selected all the settings of your desire, you can easily track your hashtag.
There are different tabs for you to check different statistics of the hashtags. You can check all kinds of numbers related to your hashtags. You can check:
- Most popular hashtag mentions
- Newest hashtag mentions
- Which are the most influential people who used this hashtag
- Which are the most influential websites that used this hashtag
- The entire summary of the hashtag and its performance on the platform
- You even get graphs to compare it to other hashtags if you want
- Various other stats are also available
There are so many other statistics that are much more complicated and might not be relevant to you. Still, they are all available in the tracker. You can even know how many discussion threads have the hashtag started and how many other social media sites have used it.
This is how you track your hashtag on any phone or laptop. Do your research well, and then select the best hashtag tracker so that you get everything you require. Any hashtag could be tracked regardless of how new or old it is, regardless of how small or popular it is. However, if you want to grow on Twitter, you need to keep some things in check to not fall into the generic category and lose out on all reach.
What should you not do when using Twitter hashtags?
It is recommended to create your own specific or unique hashtags instead of using hashtags with a huge number of posts.
For example:
#love (1.7B posts
#happy (564M posts)
#beautiful (639M posts)
#nature (494M posts)
#instagram (439M posts)
You should not use more than two hashtags in your tweet.
Your hashtags should be properly fitted in the tweet, or else it will fail to reach its goal.
Avoid using irrelevant hashtags
Any hashtag that does not relate to the content of your tweet is irrelevant. Using popular hashtags to gain more audience would completely backfire because when people see the content and the hashtag not going hand in hand, they know that you are trying to gain popularity.
Jumping on trends is quite easy and appealing, but that if that does not relate to your brand or your profile, you should avoid using it.
Stay in trend but make sure it is relevant to you. Please do not force it. Irrelevant tweets won’t get you any likes or retweets since people won’t find them contributing to the discussion.
Don’t go overboard with hashtags
The last thing that you should know is that you should use hashtags in a limited number. One tweet cannot have 10-15 hashtags like Instagram or Facebook. Carefully pick the hashtags that are most relevant and easy to read. Do not pick lengthy hashtags.
Conclusion
Tracking your Twitter Hashtag is quite easy but making sure that the hashtag works is what you need to focus on. Ensure that you use hashtags to boost your tweet and profile and not simply stay in trend. It should complement your aesthetic and message always. If used correctly, Twitter hashtags could be a game-changer for you. Tracking your hashtags would let you analyze how your hashtag performs. With that knowledge, you can plan your future tweets and hashtags accordingly.
